what is a website audit? illustration of woman conducting a small business website audit

Website Audit Service for Small Businesses

Why You Should Consider a Website Audit

Every business prospect typically visits a company’s website during their decision-making process, making it crucial for the site to be visually appealing, engaging, and persuasive. Understanding how visitors interact with your website is key.

Maize Agency’s website audit service offers a thorough analysis of your website, highlighting its strengths and weaknesses. The aim is to transform your site into an effective marketing tool and a reliable source for generating high-quality leads. This service involves a detailed examination of your site’s features and functionality, benchmarking them against industry standards and best practices, and comparing your site to key competitors. The outcome is a set of custom recommendations to enhance your website, ensuring it not only informs visitors but also actively engages them, builds trust, and converts them into customers.

If your current website is not providing a distinct competitive edge and delivering on your goals, our site audit services will guide you toward the most effective strategies to improve it.

Website Audit Services

Every website audit includes a six-step review of your website.



We identify any technical problems that are affecting your website's speed, efficiency, and ability to be seen online.



We assess key metrics of user experience (UX) and functionality throughout your website—both positive and negative for a holistic perspective.



We examine how well your website reflects your brand and whether there are any design best practices that should be improved.



We review the copy throughout your website to identify opportunities to better reflect your brand, build trust with your visitors, and guide strategic calls to action.



We evaluate your company's SEO effectiveness, taking into account both onsite and offsite SEO factors that contribute to your online visibility.



We evaluate your competitors' strategies, strengths, and weaknesses to identify opportunities to elevate your brand position.

Our Audit Process


Contact us to schedule your audit. We will get back with you to set up a time for your 30-minute goal setting call to help determine any specific areas of weakness you are looking to improve on the performance of your website.


We work through our 6-step process to evaluate your website while also conducting research that is specific to your goals in order to develop a custom course of action for you following our audit review meeting.


We develop a comprehensive, custom report of our findings and an action plan to help you make measurable improvements to your website's performance, functionality, and user experience.


We meet with you once again via Zoom for a call to review and discuss in detail our action plan and answer any questions you may have that are specific to your goals and objectives.

Website Audit Pricing Packages

Small Business Website Audit

For websites up to 30 pages.
$ 475
  • 30-Minute Goal Setting Call
  • Our Six-Step Website Audit
  • Detailed UX and SEO Analysis of 3 Highest Priority Pages
  • Mobile Experience Review
  • Website Navigation and Structure Report
  • Organic Keyword Position Report
  • Competitor Analysis Report
  • Backlinks Report
  • High-Priority Issues Report
  • Comprehensive Audit Report
  • 60-Minute Zoom Call for Review and Q&As
  • Zoom Call Recording for Future Reference

Business+ Website Audit

For websites with 30+ pages or e-commerce functionality.
$ 850
  • Everything Included in the Small Business Audit, PLUS:
  • 90-Minute Zoom Call for Review and Q&As
  • Detailed UX and SEO Analysis of 5 Highest Priority Pages
  • Google Analytics Review and Report*
  • Google Search Console Review and Report*
  • Additional Content Suggestions Report

Request Your Website Audit